Author(s): Ken Hudson

Business

Ideas are the lifeblood of any brand or business. But have you ever been stuck for one?ÃÂ If you have, then The Idea Generator is for you. It outlines 60 effective and practical tools to help you create a range of big, new concepts. Each tool is simple to use and includes hints on how and when to use it for the best results.The Idea Generator is a powerful handbook for some of the most important activities in business today, including solving problems, creating new opportunities and improving individual and team performances. It also contains tools to help you sell with more impact and become a breakthrough leader. It is written for today's busy manager or small business owner. In particular, The Idea Generator will benefit anyone involved in innovation, sales, marketing, advertising, business development or new product development. Business mentors, coaches or trainers will find the tool kit an invaluable way of enhancing the performance of their clients. If you are a team, department or functional leader then The Idea Generator can provide you with an instant boost. This is a book that can be read quickly and will give you immediate results.